Top 10 worst website names
Posted on 2 Dec 2011 at 16:24, by Jim Martin
Visiting Rarotonga and need to rent a vehicle? This website can help. It’s rather unfortunate, as with every website that uses the Cook Islands’ top-level domain (co.ck) that it’s all to easy to read the word cock after the domain name. In this case, the visitor could well be after an inexpensive enlargement procedure, only to be disappointed when they find that they can merely book a rental car for their holidays.
Although it’s conceivable that fans of the Klu Klux Klan might think this is a social networking site for racists, it’s actually for the Black Hat eBook. It’s all about SEO, you see - the process of making your web pages rank better in search engines such as google. We’re surprised that the owners of this domain haven’t changed it, but perhaps the site gets more hits because of the unintentional second meaning? We’re not sure, but it’s still live today.
Anyone with a head for business knows that the customer is always right, so it’s best not to tell them to eff off in the URL of your website. But that’s exactly what Effective Office Environments, based in Cincinnati, appears to do.
The firm aims to “be a leader in planning and managing effective interiors for working, learning, and health care facilities. We work with you throughout your move or renovation to make it a successful transition.”
We’d suggest a name change, though. It might prevent customers from skipping over the search result in Google and plumping for a company with a less offensive-sounding name.
Based just off the M56 near Runcorn, this British company manufactures bespoke bed spreads, both contemporary and traditional. We’re sure the products are great, but whoever decided to use a French word as the company name evidently never thought how it might look as a website URL. La Drape shouldn’t raise any eyebrows on headed notepaper, but in a web browser it takes on an entirely different meaning.
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