Sony Ericsson launches Walkman trio
Posted on 22 Jul 2008 at 12:32
Sony Ericsson has unveiled three new Walkman phones: the W902, W595 and W302. The company is also releasing seven new accessories alongside the phones.
The W902 comes equipped with a 5 megapixel camera and an 8GB memory stick, which according to Sony Ericsson, can store more than 8,000 songs. The W595, meanwhile, is a mid-range Walkman, holding just 1,900 songs but integrates a feature that lets users play their music through wireless speakers via Bluetooth.
The W595 is touted as the affordable Walkman, with 2 a megapixel camera and a 512MB memory stick. The Walkmans also integrate features such as music recognition application TrackID and Shake control to change tracks with the flick of your hand.
"Since the launch of our first Walkman phone in 2005, Sony Ericsson has continued to pioneer a superior mobile music experience - and the 77 million Walkman phones sold to date are testament to this commitment," said Ben Padley, head of the music category at Sony Ericsson.
"With this latest range of phones and accessories, we are offering high quality sound and a rich feature set that cements our position as a leader in the music phone category. We are pushing the boundaries of what people think is possible and are offering best-in-class sound quality and our most exciting Walkman phones to date."
The accessories Sony Ericcson is also bringing to the market include three new sets of speakers: the MBS-200, MBS-400 and MPS-100. The speakers allow users to play music directly from their mobile phone. Sony Ericsson has also introduced three new stereo headphones, HBH-IS800, HPM-88 and HPM-66.
Author: Dawinderpal Sahota
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