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Virgin Media has announced that it will give free, unlimited 4G mobile data to customers for seven days if their broadband goes down.
The new service will be available for anyone on a combined ultrafast broadband and Virgin mobile bundle. Both new and existing customers signed up to a combined bundle will be eligible.
In addition to this, Virgin is promising next-day engineer appointments to customers of the top-tier “Ultimate Oomph” bundle should their broadband connection go down.
Jeff Dodds, managing director of Virgin Media, said: “We know how important it is for our customers to stay connected, that’s why Virgin Media’s new service promise offers peace of mind. It’s a simple, transparent and straight-up commitment to our customers.”
The move comes after Virgin Media customers experienced a number of outages last month. It’s hoped that this new initiative will ensure customers can stay connected, should connectivity issues strike again.
