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- Our experts have tested 29 electric toothbrushes, including both rotary and sonic models
- We judge brushes on factors such as cleaning power, battery life, and the usefulness of smart features. We conduct battery run-down tests for each brush we review, and we use plaque disclosing tablets as an indicator of brush quality
- Our top recommendation is the Suri 2.0 sonic toothbrush, offering good looks, great battery life and eco friendly credentials
- Read on for our full roundup of recommendations, and for more dental buying advice
Black Friday deal: Snag a rare saving on the Oclean Flow
Electric toothbrush deals are like gold dust, even over Black Friday. The best we've seen so far is this small discount on the excellent Oclean Flow – our favourite electric toothbrush for battery life is just £19 right now in Blue, a saving of £7 versus its 12-month average. It's not much, but it's worth a look.
£19 Avg £26
As decided by our expert testing, the best electric toothbrush you can buy is the Suri 2.0: it looks gorgeous, provides a decent clean and battery life is impressive – not to mention the brand’s sustainable approach.
By now, it’s the common consensus that going electric is much better than using a manual toothbrush. Electric toothbrushes are clinically proven to do a better job at reducing plaque and preventing gum disease and generally require less effort to achieve a proper clean compared to manual brushes. However, finding the right electric toothbrush can be a minefield; most brands, including Oral-B and Philips, have several similar-looking brush ranges. And then there’s the choice between rotary and sonic toothbrushes.
Thankfully, we’ve tested 29 electric toothbrushes to help you pick the right model, no matter your budget. Read on to find out which brushes beat the competition in our detailed tests. If you need some extra guidance, the buying guide below will help you decide which toothbrush is best for you.
Best electric toothbrushes: At a glance
- Suri 2.0: Best overall | Check price at Suri
- BitVae D2: Best budget buy | Check price at Amazon
- Oclean Flow: Best battery life | Check price at Oclean
- Oral-B iO4: Best rotary brush | Check price at Boots
- Philips Sonicare DiamondClean 9000: Best high-end electric toothbrush | Check price at Boots
How we test electric toothbrushes
While lab-based tests have their place, we test electric toothbrushes by using them daily. After all, that’s how the average person uses them. Put simply, our tests involve:
- Trying all brushing modes
- Monitoring comfort levels
- Using plaque-disclosing tablets
- Running battery life tests
- Evaluating the usefulness of any smart features
These tests help to ensure all our recommended electric toothbrush clean teeth and gums effectively, are long-lasting and are worth the money. Many electric toothbrushes have in-built two-minute timers, which means testing the battery often involves repeatedly turning the brush back on and keeping a tally of how many times it has run. As for the plaque-disclosing tabs, these are chewed after brushing our teeth to reveal any areas that may have been missed. If you’re curious about our tests, you can read our full testing methodology here.
At Expert Reviews, we don’t make product recommendations lightly. We spend time devising our methodologies, carrying out tests and recording data because we want to ensure that we can confidently offer buying advice that you can trust.
Every toothbrush in our roundup below has been tested by one of our in-house or freelance reviewers – even if that means spending an entire day turning a toothbrush on to find out how long the battery life lasts.
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The best electric toothbrushes in 2025, according to our tests
1. Suri 2.0: Best electric toothbrush overall
Price when reviewed: £105 | Check price at Suri
- Looks lovely
- Solid battery life
- Not bloated by useless smart features
- Expensive
Reviewed by Gareth Thomas
This sonic toothbrush is an easy recommendation. It asks what a good toothbrush should do well and does it, discarding unnecessary smart features such as weather reports (yes, this is a thing). It’s simple to use, provides a good clean and has a commendable battery life of around 35 days, according to our tests. What’s more, it’s without a doubt the most visually attractive toothbrushI’ve tested – not to mention it feeling pleasant in the hand too. The magnetic wall mount, UV cleaning travel case and pressure sensor are lovely additions too.
Even if you’re mostly unfamiliar with the brush, there’s a good chance you’ve come across one of Suri’s adverts online. We love the brand’s approach to electric toothbrush design, using aluminium and recyclable plant-based materials instead of plastic, and we found this plays a big part in how nice it looks and feels in the hand. It’s not a budget option by any means – and you might think it’s particularly expensive for a design that’s so stripped back – but we’d argue that it’s a thoughtfully-made toothbrush that’s well worth the investment.
Read our full Suri 2.0 review (2025)
Key specs – Cleaning modes: 2; Pressure sensor: Yes; Timer: Yes; Accessories included: One brush head, magnetic mount, charger, USB charging case with UV cleaning light, brush head cap; Cost of replacement heads: £14 for 3; Battery type: Li-ion; Battery life: 140 minutes; Warranty: 100-day money back guarantee
2. BitVae D2 Ultrasonic: Best budget electric toothbrush
Price when reviewed: £16 | Check price at Amazon
- Eight brush heads included
- A cheap sonic option
- No pressure sensor
- Brush heads are softer than some rivals
Reviewed by Stuart Andrews
If you want to kit out the whole family without breaking the bank, the Bitvae D2 is a fantastic choice. With a battery life of over 90 minutes, a brush head that vibrates at 40,000 strokes per minute and a convenient USB charger, its technical specs are impressive given its affordable price.
What really seals the deal, though, is the eight brush heads included in the box. It’s recommended you change your brush head every three months, so with the Bitvae you’re set for two years before you need to buy any replacements (these cost £10 for four). Few other toothbrushes come with replacement heads, and none come with this many.
These brush heads aren’t quite stiff as still as some other models, but the BitVae D2 Ultrasonic is still a good step up from manual brushes. The strongest of its five cleaning modes cleaned our teeth well and we thought the softer modes were ideal for first-time electric toothbrush users.
Key specs – Cleaning modes: 5; Pressure sensor: No; Timer: Yes; Accessories included: Eight brush heads, USB charging cable, holder; Cost of replacement heads: £10 for 4; Battery type: Li-ion; Battery life: 1hr 33mins; Warranty: One year
3. Oclean Flow: Best battery life
Price when reviewed: £50 | Check price at Oclean
- Stonking battery life
- Reasonably priced
- Not as strong as pricier toothbrushes
- No pressure sensor
Reviewed by Sarah Matthews
A short battery life is the bane of many electric toothbrushes. That worry takes a back seat with the Oclean Flow thanks to a frankly astonishing claimed 180-day battery life (a claim that would have required 12 hours of continuous use in order to put to the test). You’re looking at potentially only needing to charge your brush once a year. That alone is enough to earn it a place on this roundup.
Battery-life aside, it’s not the perfect toothbrush: there’s no pressure sensor and you’ll get more brushing power if you pay more. However, where Oclean does succeed is loading the Flow with a good range of brushing modes (Morning, Night, Standard, Whitening and Gentle), its ease of use, and its clear and intuitive timer that alerts you every 30 seconds when you need to move to a new quadrant of the mouth.
Read our full Oclean Flow review (2025)
Key specs – Cleaning modes: 5; Pressure sensor: No; Timer: Yes; Accessories included: One brush head; Cost of replacement heads: £26 for 4; Battery type: Li-ion; Battery life (claimed): 720 minutes; Warranty: 3 years
4. Oral-B iO4: Best rotary electric toothbrush
Price when reviewed: £80 | Check price at Boots
- Comprehensive brushing sensor
- Provides a powerful clean
- Charging is slow
Reviewed by Stuart Andrews
When it comes to rotary electric toothbrushes, Oral-B pretty much has the market cornered, and the iO Series 4 is our pick of the bunch. While being one of the brand’s cheaper brushes, it still delivers an excellent clean – quietly and comfortably.
In our tests, we were particularly impressed with the pressure sensor, which lets you know whether you’re brushing too hard, too soft or Goldilocks-style via an LED ring at the base of the brush head. The app is intuitive too, tracking your brushing over time and offering tips on how to improve your technique. The brush has four modes, including “Sensitive” and “Whitening” settings, though our reviewer found that the “Daily Clean” mode did a more-than-sufficient job at polishing the teeth and clearing debris.
Charging is a bit on the slower side, but pop it on overnight and you’ll be fine. The battery life itself isn’t bad either, and we measured 98 minutes in our run-down tests.
Read our full Oral-B iO4 review (2023)
Key specs – Cleaning modes: 4; Pressure sensor: Yes; Timer: Yes; Battery type: Li-ion; Accessories included: One brush head; Cost of replacement heads:£23 for 4; Battery life: 98 minutes; Warranty: 2 years
5. Philips Sonicare DiamondClean 9000: Best high-end sonic toothbrush
Price when reviewed: £120 | Check price at Boots
- Powerful cleaning
- Great battery life
- Expensive brush…
- …and expensive brush heads
Reviewed by Stuart Andrews
The DiamondClean 9000 gets you the best of Philips’ Sonicare toothbrushes without gimmicky extras that add to the cost. We thought its slim handle, clear indicators and tactile buttons made it an easy brush to use. While you don’t get the position-sensing features of Philips’ more expensive Prestige brushes, you can still track your brushing habits through the companion smartphone app and get tips on how to improve them.
The main reason to get the DiamondClean 9000 is that you’ll get the best clean available in the Sonicare range. The Deep Clean+ mode might even be too intense for some people, but you can turn down the intensity or switch to regular Clean or White+. These modes provided a clean that left our teeth feeling polished, and could even get rid of much of the plaque and debris that can accumulate between our teeth. Meanwhile, the Gum Health mode was brilliant for treating and toughening up soft gums.
Throw in epic battery life (almost two hours) and a neat charging cradle, and you’ve got a fantastic package. If you’re looking for a quiet, comfortable but powerful toothbrush, this is the high-end model to buy.
Read our full Philips Sonicare DiamondClean 9000 review (2023)
Key specs – Cleaning modes: 4; Pressure sensor: Yes; Timer: Yes; Accessories included: 1 x brush heads, travel case, charger; Cost of replacement heads: £34 for 4; Battery type: Li-ion; Battery life: 1hr 52mins; Warranty: Two years
We also tested…
While our roundup above certainly isn’t an exhaustive one, we can’t feature every electric toothbrush we’ve reviewed. While some brushes didn’t quite meet the mark in our tests, others have been superseded by better brushes or are no longer available.
Below is a list of the other electric toothbrushes that we’ve got our hands on at Expert Reviews.
- Oral-B iO2
Our rating: 3/5 | Price when reviewed: £45 | Check price at Amazon - Oral-B iO10
Our rating: 3/5 | Price when reviewed: £400 | Check price at Amazon - Oclean X Ultra S
Our rating: 5/5 (Recommended) | Price when reviewed: £200 | No longer available - Aeno DB1S
Our rating: 4/5 (Recommended) | Price when reviewed: £90 | Check price at Robert Dyas - Oclean X Pro Elite
Our rating: 4/5 | Price when reviewed | Check price at Amazon - Oclean Endurance
Our rating: 5/5 (Recommended) | Price when reviewed: £30 | Check price at Amazon - Suri 1.0
Our rating: 4/5 (Recommended) | Price when reviewed: £95 | Check price at Suri - Oral-B Pro 3 3000
Our rating: 5/5 (Best Buy) | Price when reviewed: £40 | Check price at Amazon - Oral-B iO3
Our rating: 4/4 | Price when reviewed: £75 | Check price at Amazon - Oral-B Genius 9000
Our rating: 5/5 (Best Buy) | Price when reviewed: £140 | No longer available
How we test electric toothbrushes: In-depth methodology
To test electric toothbrushes, we use them twice a day over a period of at least one week, making sure we get a feel for how they handle and perform when cleaning.
The most important attribute of a toothbrush is its cleaning power. To test this, we use plaque-disclosing tablets to check that all areas of the teeth are getting a proper clean. This allows us to see if the brush is able to thoroughly clean the teeth in all their nooks and crannies. If any problem areas are flagged, we’ll repeat the test to ensure this wasn’t user error.
Battery life is also a key component of electric toothbrushes, especially if you travel regularly. To check battery life, we leave the toothbrush running and time how long it takes for the battery to run down from a full charge. We then divide this figure by four minutes to get an accurate idea of how many days a single charge should last.
We also test all specific brush modes, attachments and install any apps required to get the most out of built-in smart features. This allows us to evaluate how comfortable the brush is to use as well as how intuitive and useful the smart features are – does the app actually give detailed, personalised brushing advice, or is it just a souped-up timer?
This data is then aggregated into a spreadsheet that allows us to easily compare the performance of each brush with its competition, while taking into account the all-important price.
How to choose the best electric toothbrush for you
What types of electric toothbrushes are there?
Generally speaking, electric toothbrushes are available in two basic types: Rotary and Sonic
- Rotary brushes, as manufactured by Oral-B, have a small, round head that oscillates at high speed to scrub your teeth and gums. These toothbrushes combine this with a pulsating action, designed to break up plaque along the gum line, making it easier to brush away
- Sonic brushes have heads that vibrate very quickly, at frequencies that buff the tooth surface, break up plaque and force toothpaste through the gaps between your teeth and around the gum line. Ultrasonic toothbrushes vibrate even faster, helping to clean and protect them with even greater efficiency
What should I look for in an electric toothbrush?
These are the key features you’ll want to consider when purchasing an electric toothbrush.
Battery life
The battery life of an electric toothbrush is impacted by battery type and cleaning power. An old-school NiMH battery runs out faster than a modern lithium-ion battery, which can last up to four weeks and re-charges faster.
That being said, some powerful toothbrushes drain their batteries faster than others. That’s especially true for rotary brushes, according to our battery life tests.
So, if you haven’t got a convenient power socket in the bathroom, or you travel often, look at a model that can handle a few weeks without a refuel. You can find our battery life test results listed in the mini reviews above.
Brushing modes
Most electric toothbrushes come with a range of brushing modes. These give you different speeds and patterns optimised for whitening, deep cleaning or sensitive teeth and gums.
It’s not clear that all of these make a huge amount of difference, but having a slower, gentler mode can be useful when you’re getting used to a new brush, before you’re comfortable switching to a faster mode.
Pressure sensors and timers
It’s worth looking out for pressure sensors that can warn you when you’re pressing too hard while brushing. This can prevent you from irritating your gums over time.
A brushing timer that sends a pulse through the brush when it’s time to stop brushing, or move to another quadrant of your mouth is always useful to ensure you’re brushing for the correct amount of time every day.
What about the cost of replacement heads?
Dentists recommend changing brush heads every three months, which means you should get through four brush heads every year.
Replacement brush heads generally come in packs of two, four or six. These are linked in the mini reviews above, and typically cost around £15 for two or £25 for four, depending on the brand.
To complicate things, brush heads come in different types designed for different dental requirements, so you’ll find Sonicare heads for gum care, deeper cleaning or plaque defence, and Oral-B heads with slightly different brushing actions.
Any Sonicare head can be used with any Sonicare brush, but Oral-B’s standard heads can only be used with its Pro-series brushes, while its iO heads only work with iO series brushes.
What extra features are available?
You might be able to get some extra features with your electric toothbrush, such as:
- A travel case, some of which allow the brush to charge in situ via a USB cable
- Bluetooth-enabled “smart” features, which work with companion apps to time your brushes, keep a diary of your activity and provide oral hygiene tips
- Sophisticated motion sensors in more advanced brushes to allow them to track your brush’s progress around the mouth and make sure you’re reaching every corner. However, in our experience, these tracking sensors aren’t very accurate. On the top-of-the-range iO10, we were so distracted trying to get the brush to register where we were brushing that we forgot to actually brush properly. Not great, or anywhere near as useful as brush manufacturers would lead you to believe
These features aren’t essential – they come at a price and not everyone is prepared to take their smartphone to the bathroom to monitor their brushing. If you can develop a good routine that covers all your teeth and around the gums, then you probably don’t need a smart brush.