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Best Black Friday mattress deals: HUGE savings from the best bed-in-a-box brands

In this year’s Black Friday sales, you could save more than half price on a brand new mattress

If you’re familiar with bed-in-a-box brands such as Emma, Simba and Eve, you’ll perhaps realise by now that promotional sales and sitewide discounts on mattresses and bedding are far from uncommon. In fact, it’s rare that you’ll ever need to pay full price for a mattress online.

That being said, it’s still true that some of the best deals and discounts can be found during deals periods such as Christmas and Black Friday. Indeed, in this year’s Black Friday sales, you can easily get a new mattress for half price and, in some cases, even cheaper.

With all the deals and discounts on offer, it can be difficult to pick out the wheat from the chaff. That’s why we’ve put together the following roundup of the best mattress deals this Black Friday. And if you need more help choosing a mattress, we suggest you check out our best mattress buying guide and roundup here.

1. Simba: Get a new hybrid mattress for almost half price

Simba Hybrid Pro mattres floating on a pink backgroundThe Simba Hybrid Pro has remained one of our favourite mattresses over the years, offering a great balance of comfort and support, and with a top wool layer to aid temperature regulation and keep you comfortable throughout the night. At full price, the Hybrid Pro is far from cheap at £1,759, but the good news is that Simba’s Black Friday sale is here – saving you 45% and bringing a king size Hybrid Pro down to £967.

Also discounted is regular Hybrid mattress (king was £1,259; now £692), the Hybrid Luxe (king was £2,409; now £1,325) and the newest – and most expensive – Hybrid Ultra (king was £4,009; now £2,205).

View deals at Simba

2. Emma: Save up to 65% in the sitewide sale

emma nextgen premium mattress on a bed frame in bedroomThis Black Friday, Emma is offering discounts of up to 65% across its range of mattresses, bed frames, bedding and bundles.

The Emma Original is a versatile memory foam mattress that we’ve recommended as a fantastic option for couples. And right now, it’s currently 20% cheaper. At full price, a king size Original will set you back £536, but now you can get it for £429. Alternatively, the Emma Next Gen Premium mattress is now just half price. We crowned it Mattress of the Year in our Product of the Year Awards, offering a “delightful balance of comfort, breathability and ergonomic support”. Right now, you can get a king size for just £565, down from £1,129. As we’ve said above, you can also save on Emma’s bed frames and bedding. The brand’s Premium Microfibre Pillow, for instance, is 65% cheaper – down from £187 to £65.

View deals at Emma

3. Otty: Save BIG on a new hybrid mattress

Otty Pure Hybrid mattress on an upholstered bed frame, in a bedroomAlthough it’s not quite a household name like Emma or Eve, Otty has a great selection of hybrid mattresses. And this Black Friday, you can save on them all.

The Otty Original Hybrid – a great mattress if you prefer a firmer feel – is 45% cheaper at £660 in a king size (was £1,200), while the Pure Hybrid Bamboo and Charcoal Mattress in the same size is £715 (down from £1,300). On the other hand, the Otty Aura – the brand’s budget option and previously named the Essential – is better than half price at £383 in a king size (was £850).

View deals at Otty

4. Nectar: Save up to 60% on mattresses

nectar essential hybrid mattress on an upholstered bed frame, on a grey backgroundIf the 365-night trial wasn’t good enough, you can currently get a massive discount on a new mattress in Nectar’s Black Friday sale.

The Nectar Memory Foam Mattress, for instance, is down from £1,299 to £520 in a king size. More recently, though, we reviewed the brand’s Essential Hybrid Mattress, awarding it the title of best value mattress in our 2023 Product of the Year Awards. Carrying the same price tag as the brand’s memory foam mattress, you can also get this for just £520 in a king size.

View deals at Nectar

5. Eve: Save up to 60% on selected mattresses

Eve has slashed the prices of a selection of its mattresses this Black Friday, offering discounts as big as 60% off. 

The heftiest saving can be had on the Premium Hybrid: a comfortable and supportive mattress that doesn’t get too hot (unlike some mattresses with memory foam in them). It’s not cheap at full price, costing £1,449 in a king size. But now it’s 60% cheaper, bringing this price down to £580. 

You can also save on the Original memory foam mattress (down 40% from £749 to £449 in a king size), and the Lighter mattress (down 20% from £399 to £319 in a king size). 

View deal at Eve 

6. Panda: Save up to 30% on mattresses, pillows and more

Cross section of the Panda Hybrid Bamboo mattress on a white backgroundPanda doesn’t offer discounts quite as regularly as its rival bed-in-a-box brands such as Emma and Simba, so Black Friday is a great opportunity to grab some discounted bamboo-infused bedding. 

You can currently save up to 30% across the brand’s entire online store. For instance, the Memory Foam Bamboo Mattress Topper is currently down from £160 to £136 in a king size, while the Memory Foam Bamboo Pillow is now £38 (was £45).

Also discounted is Panda’s Hybrid Bamboo Mattress, which we recently gave a four-star review. It’s comfortable and supportive, with a bamboo infused top cover that can be removed easily and machine washed. One of the things holding it back is its usually-high price. But, having been discounted for Black Friday, you can get a king size for £973 (was £1,390). 

View deals at Panda