Best Amazon deals: The greatest deals and discounts in Amazon's January sale
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Here are some of the best Amazon deals you can find in the January sales
Finding the best Amazon deals in the January sales can often feel like a daunting task. Fortunately for you, we've done our research to compile our list of the best deals in over 10 different product categories.
Below you will find our top picks separated into different categories. Find everything from smartphones, fitness trackers, toothbrushes, coffee makers and more. Keep in mind, some of these deals are up to 70% off, and this means they are only likely to be around a couple days, so you need to act quickly if you find something that takes your fancy!
Some deals may only be applicable to Amazon Prime members. If you don't have one, you can start your 30-day free Amazon Prime membership. After your free trial, Amazon Prime will cost £7.99/mth, but you can cancel your membership at any time.
Amazon Prime has many benefits, including same or one-day delivery on thousands of products, same-day grocery delivery, unlimited streaming with Amazon Prime Video, and access to over 2 million songs courtesy of Amazon Music.
READ NEXT: What do you get with your Amazon Prime subscription
Best January sales Amazon deals: Quick links
Click the links below to jump to your favourite deal categories.
- Smartphone deals
- Laptop deals
- Bluetooth speaker deals
- Headphone deals
- Fitness tracker deals
- Electric toothbrush deals
- Vacuum cleaner deals
- Coffee machine deals
- Hair product deals
- Beard trimmer deals
- Home appliance deals
Smartphone deals
1. Samsung Galaxy S21 (was £769; now £700)
We loved the S21 so much we gave it five stars in our review. We were big fans of the intriguing design and notable advancements in performance, and now they can be yours for less with this discount.
2. Apple iPhone 12 (was £799; now £679)
Apple’s flagship smartphone from last year is still one of the most popular models on the market. If you’re put off by the often steep asking price, now might be the opportune moment to invest, as you can currently get savings of £120.
3. Apple iPhone 12 Mini (was £749; now £629)
If you’re interested in Apple handsets but find the standard iPhone 12 and 12 Max too big for you, then maybe the Mini is more up your street. All the same power inside in a smaller form factor, including the speedy A14 chip, fantastic cameras and the stunning OLED display, all squeezed down to a friendly 5.4in XDR display.
Other notable smartphone deals
- OnePlus N10 5G (was £329; now £250)
- Samsung Galaxy A52s (was £409; now £340)
- Xiaomi Redmi 10 (was £199; now £182)
Laptop deals
1. Asus ZenBook 14 (was £650; now £600)
Incredibly slim and lightweight, the Asus ZenBook 14 manages to pack a lot of power into its slight frame. Inside you'll find an 11th-gen Intel i5 processor, 8GB of RAM and a 512GB SSD, with all three working in unison to deliver fast, fluid performance.
2. M1 Apple MacBook Pro (was £1,299; now £1,187)
The 2020 Apple MacBook Pro comes with a speedy M1 chip that's designed for faster performance. You can also get up to 20 hours of battery life, which is the longest ever in a Mac to date. Its superfast SSD launches apps and opens files in an instant.
Other notable laptop deals
- ASUS ChromeBook C523NA (was £251; now £200)
- Samsung Galaxy Book Pro (was £1,449; now £1,299)
- ASUS VivoBook S15 (was £650; now £600)
- Microsoft Surface Laptop Go 2020 (was £657; now £579)
Bluetooth speaker deals
1. Sony SRS-XB33 Portable Speaker (was £150; now £120)
This Sony portable speaker is dustproof, waterproof and drop-proof so you can use it anywhere you would like, inside or outdoors, without fear of damaging the unit. It’s powered by Sony’s own bass-boosting technology for an encompassing, thick sound that carries far beyond its smaller size.
2. Belkin SoundForm Elite Hi-Fi (was £280; now £130)
The major difference that sets the Elite apart from its competition is the inclusion of all kinds of special software that make the music coming out of your smartphone not only fill the room but do so organically, thanks to its dual-woofer design. This smart speaker can also wirelessly charge your iPhones and Android devices as you're playing music.
Other notable Bluetooth speaker deals
- Portable Smart Side Table (was £110; now £70)
- Amazon Echo Show 8 1st Gen (was £100; now £63)
- Anker Soundcore Bluetooth Speaker (was £36; now £32)
Headphone deals
1. Sony Noise Cancelling Headphones (was £99; now £69)
The best feature about these headphones is the A.I. powered noise-cancelling technology, which can be adjusted to let in varying amounts of ambient noise. You can expect 35 hours of playtime on a single charge, and connect via both Bluetooth and NFC.
2. Jabra Elite 85h Over-Ear Headphones (was £280; now £168)
If you like the peace of mind of not having to charge your wireless headphones every night, then the 41-hour battery life on these large, active noise-cancelling ones is sure to entice you. They are also water-resistant and dustproof, so you can wear them outside without fear of damage over time.
Other notable headphone deals
Fitness tracker deals
1. Xiaomi Mi Band 5 (was £40; now £33)
The Mi Band 5 features all the essential features that you'll find in fitness trackers that cost much more. There is sleep and heart rate tracking, as well as a step counter. This tracker also comes with impressive 14-day battery life, so you don’t need to worry about charging it as often as more reputed names that need to be recharged every week.
2. Huawei Watch GT 2 (was £114; now £81)
The traditional round-watch face design, Amoled touch screen and triple satellite system technology help this impressive smartwatch stand out from the competition. Another great feature is its lengthy battery life that's able to last up to two weeks on a single charge.
Other notable fitness tracker deals
- Fitbit Charge 4 (was £130; now £99)
- Garmin Vivoactve 4S (was £230; now £192)
- Fitbit Sense (was £300; now £199)
- Huawei Band 4 (was £30; now £25)
Electric toothbrush deals
1. Oral-B Smart 6 6000 (was £220; now £90)
This deal includes one of the more advanced brushes in Oral-B's range, but for a heavily discounted price. Such massive savings won’t be around for long though, so if it’s taking your fancy, we’d recommend acting sooner rather than later.
2. Oral-B Pro 2 2500 CrossAction (was £80; now £35)
This electric toothbrush uses oscillating technology to give your teeth a far better clean than a manual toothbrush. Apart from this, it also includes a two-minute timer and a visible pressure sensor. It's a great deal, especially if you're looking to buy your first electric toothbrush.
3. Oral-B 2 2900 Set of 2 (was £120; now £59)
This is a great deal for a couple as it includes two electric toothbrushes that promise 100% more plaque removal and pressure sensors to alert you if you brush too hard. The unit comes with one pink and one black brush and a single charging point, which should be enough for most households.
Other notable electric toothbrush deals
- Philips Sonicare DiamondClean (was £340; now £271)
- Oral-B Genius 8000 (was £125; now £90)
- Oral-B Smart 5 5000 (was £170; now £81)
Vacuum cleaner deals
1. Ultenic DS5 Robot Vacuum Cleaner (was £299; now £219)
This robot vacuum cleaner is the ultimate home luxury because it's compatible with Alexa and Google Home, so you can simply speak voice commands to start cleaning any room you need. It has a large 500ml bin to pick up more dirt, and it comes with boundary strips that let you set which areas you don't need it to clean.
2. Shark Anti Hair Wrap Vacuum Cleaner (was £212; now £179)
With a dedicated tool for easily clearing up pet hair from carpets and soft furnishing, this Shark vacuum cleaner is a great choice for people with fur babies. The Flexology also makes it easy to get this model under the sofa or into hard to reach places, giving you a better range of movement for a more thorough clean.
Other notable vacuum cleaner deals
- Duronic Bagless vacuum cleaner (was £100; now £80)
- Shark bagless cylinder vacuum cleaner (was £320; now £249)
- Ecovacs Deebot robot vacuum cleaner (was £248; now £129)
Coffee machine deals
1. De'Longhi Nescafe Dolce Gusto Mini Me (was £110; now £60)
Look beyond its stylish aesthetics and you have a capable coffee maker that’s got a big enough tank to make many drinks. The Dolce Gusto Mini Me works with a pod system. All you need to do is throw one into the top and the machine does the rest with perfectly proportioned espressos, lattes and other drinks.
2. Nespresso BNE800 Creatista Sage (was £450; now £280)
What gives this all-in-one coffee maker an edge over many of its competitors is its ability to make drinks in three different sizes, from 25 to 150ml, as well as offering eight milk frothiness settings and 11 milk temperature settings. Heating up in just three seconds, this machine will have you pouring your perfect first cup in no time.
3. De’Longhi Eletta Cappuccino (was £1,000; now £806)
If you’re a bit more of a coffee connoisseur, then the Eletta might be a better option for you. All its settings are expertly calibrated for different drink configurations through precise touchscreen controls.
Other notable coffee machine deals
- Nescafe Dulce Gusto Piccolo (was £70; now £35)
- De'Longhi Dedica Style (was £220; now £162)
- Sage Barista Express (was £534; now £498)
Hair product deals
1. Panasonic Hair Dryer (was £110; now £45)
Three speeds and four temperature settings mean that this dryer protects your hair from heat damage and dries it quickly and safely. The patented Nanoe technology and Quick-Dry nozzle will make sure your hair doesn’t dry out, whilst keeping it looking sleek and shiny.
2. Philips IPL Hair Removal Device (was £300; now £250)
One of the best features of this IPL hair removal device is that it promises 85% hair reduction over a three-month period, which is much better than most other devices on the market. Its best feature is the Philips SmartSkin sensor which measures your hair type and skin tone to tailor intensity accurately.
Other notable hair product deals
- BaByliss Super Power 2400 hairdryer (was £47; now £40)
- Braun IPL Silk Expert hair removal (was £425; now £213)
Beard trimmer deals
1. Braun Beard Trimmer BT5260 (was £66; now £39)
With 39 different length settings, this Braun beard trimmer is capable of cutting stubble in 0.5mm step sizes for an effortless trim. Braun's lifetime sharp blades promise more accurate beard trimming and hair clipping and this version is supposedly more efficient than all its predecessors.
2. BaByliss XTP Stubble Trimmer (was £100; now £67)
The best feature of the Stubble XTP is its floating head that ensures that you get a close shave every time. Its battery lasts up to 80 minutes, which means it will easily last you multiple shaves before needing a recharge.
3. Philips 11-in-1 Trimmer Series 5000 (was £35; now £28)
Featuring 11 extra attachments, including a precision shaver, an adjustable beard comb and a nose/ear hair trimmer, this all-in-one trimmer is the last word in removing hair from your body. 100% waterproof and promising up to 80 minutes of cordless use per charge, it also gives you the choice of folding your grooming into your shower routine.
Other notable beard trimmer deals
- Wahl Beard Trimmer (was £90; now £60)
- Braun 9-in-1 Trimmer (was £70; now £47)
- Gilette Cordless Trimmer (was £30; now £20)
Home appliance deals
1. SodaStream Spirit (was £100; now £69)
What’s better than a gin and tonic for a night in? Saving money on pricey bottled sparkling water brands. There are three levels of carbonation to choose from, with this machine able to change tap water into mix-ready sparkling in seconds.
2. Kenwood kMix Stand Mixer (was £430; now £249)
A good quality whisk and mixing bowl are essential items in your cupboard, but even better is a dedicated electronic mixer that does the hard work for you. This Kenwood unit comes with a 5L mixing bowl and a powerful 1000w motor on this device, ensuring that you can whip up tasty baked goods with minimal effort.
