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- Black Friday quick links
- The best Black Friday/Cyber Monday tech deals
- The best Black Friday/Cyber Monday home deals
- Video doorbells
- The best Black Friday sleep & wellness deals
- When is Black Friday 2025?
- Where to find the best non-Amazon Black Friday deals
- What is Cyber Monday and when is it?
- How can I tell if a Black Friday deal is good?
- Why are there so many Amazon deals?
- Black Friday 2025 falls on Friday 28 November and lasts until midnight on Monday 1 December (Cyber Monday)
- We’re covering the event by bringing you recommended deals on products we’ve tested
- We track price history wherever possible, using freely available tools such as Keepa and our own years of expertise to ensure that we don’t recommend fake deals
It’s Cyber Monday, which means the Black Friday sales are almost over. I’m still bringing my eight years of expertise to bear to save you as much money as I possibly can: with discounts live across thousands of products from TVs, smartphones, tablets and laptops to air fryers, coffee machines, vacuum cleaners and much, MUCH more, there’s still time to pull the trigger on those essential life purchases that might otherwise be out of your price range.
At Expert Reviews, we’ll be covering Black Friday the only way we know how: by bringing you only the absolute best savings on the products we’ve tried, tested and recommended.
This page is your one-stop-shop for Black Friday bargains across all of our key categories. I’ll be cherry-picking the best deals across home, tech and sleep and serving them up right here; if that doesn’t wet your whistle, I’ll also leave links to our individual category pages – stacked with even more bargains – below too.
Because we use specialist tools and over a decade of expertise to ensure that the discounts we recommend are genuinely good. And by good, we mean either a) better than the 12-month average OR b) better than ever. If a discount doesn’t meet these criteria, we won’t recommend it – and we may actively warn you against it.
Read on for the only guide to the Black Friday deals period you need.
Black Friday quick links
If you want a more comprehensive list of the best deals in some of our biggest categories, try these quick links.
- Best Black Friday laptop deals
- Best Black Friday mattress deals
- Best Black Friday phone deals
- Best Black Friday TV deals
- Best Black Friday Amazon deals
- Best Black Friday Kindle deals
- Best Black Friday broadband deals
- Best Black Friday Dyson deals
- Best Black Friday Shark deals
The best Black Friday/Cyber Monday tech deals
1 December: Cyber Monday is here, and that means you’ve got less than 24 hours left to bag a deal. The Black Friday discounts on this page are all still live at the time of writing, but don’t delay any longer!
28 November: Black Friday has arrived! You can expect some surprise discounts today, so keep your eyes firmly on this page as we bring you the latest deals across our core home and tech categories.
27 November: The big day is almost upon us, and our coverage is ramping up. I’ve added sections for air fryers and electric toothbrushes – find them below.
21 November: Welcome to what we’ve affectionately dubbed “Grey Friday”. Our coverage is in full swing – you can find a healthy selection of top daily deals below, plus quick links to our dedicated deals hubs above.
20 November: Our coverage begins! We’ve added a few deals that immediately stood out, but there will be many, many more to come, so keep us bookmarked.
Headphones
Get Sony's best headphones for cheaper than ever
It wouldn't be Black Friday without a stellar discount on a pair of high-end Sony headphones. The WH-1000XM5 over-ear cans are currently £200 at Amazon – that's down from an average of £259 and a previous low of £205.
£200 Avg £259, then £205
More headphones deals:
- Anker Soundcore Q30 – avg £59, now £41
- Apple AirPods Pro 2 – avg £206, now £169
- Marshall Monitor III ANC – avg £280, now £229
Soundbars
Our favourite budget soundbar is now even cheaper
Soundbars don't have to be world-shatteringly expensive: the excellent Creative Stage Pro is evidence of that. Pick it up at Amazon this Black Friday for just £110, down from an average of £132. That's a new low price!
£110 Avg £132
More soundbar deals:
- Sonos Beam Gen 2 – avg £417, now £335
- Sony Bravia Theatre Bar 9 – avg £1,117, now £899
Laptops & tablets
The M2 MacBook Air is shockingly cheap this Black Friday
Last year, we saw the 2022 MacBook Air (with 256GB of storage and an M2 chip inside) drop to £849, which at the time was kind of a big deal. This year, that price has plummeted a further £150, taking this excellent Apple laptop down to a new low price of £699. This is your best chance to grab a MacBook for reasonable money.
£699 Was £849
More laptop deals:
- Microsoft Surface Pro 12in (2025) – avg £1,011, now £649 (currently sold out)
- Asus ZenBook 14 – was £1,099, now £599
- Samsung Galaxy Book4 Edge – avg £1,389, now £999
Mobile phones
The Pixel 10 gets its first proper discount for Black Friday
Time for an upgrade? The new Pixel 10 is enjoying a hefty discount this Black Friday at Amazon – pick it up for £599, a new low on a top-notch flagship handset that ranks among our favourites of 2025.
£599 Avg £780
Get Samsung's slimmest phone for less
Pick up the Samsung Galaxy S25 Edge for £749 right now at Amazon for Black Friday. We reviewed the phone well – praising the build quality, display and gaming performance – but felt that it was too expensive at launch. This deal sidesteps that issue neatly!
£749 Avg £1,022
More mobile phone deals:
- iPhone 16e – was £549, now £509 at John Lewis and Amazon
- iPhone 14 – was £495, now £469 at John Lewis and Amazon
- Nothing Phone (3a) – avg £313, now £274
- Samsung Galaxy S25 – avg £784, now £659
TVs
Get this QLED TV for a ridiculously low price this Black Friday
Amazon's excellent and inexpensive Fire TV Omni QLED is currently just £300 for Black Friday. That's a £166 saving versus its 180-day average of £466 – a bargain for one of our favourite value TVs.
£300 Avg £466
This beautiful high-end TV is cheaper than ever for Black Friday
If you want your eyeballs melted, consider the LG C5 – one of our favourite TVs and the winner of an Expert Reviews Recommended award. It's currently £993 for the 48in model, which is an all-time low price and £237 less than the six-month average.
£993 Avg £1,230
More TV deals:
- Panasonic W95B – was £799, now £699
- Hisense U7Q – avg £1,285, now £629
The best Black Friday/Cyber Monday home deals
Remember: every product you see here has been thoroughly tested by our team of experts and either scored highly in our full review or earned a spot on the relevant best-of roundup. The deals, meanwhile, have all been assessed against our rigorous quality benchmarks.
Coffee machines
Our favourite Nespresso-compatible coffee machine is cheaper than ever
The Philips L'Or Barista Sublime is currently a meagre £45 at Amazon for Black Friday. That's an all-time low price on our favourite Nespresso-compatible machine – which also happens to be one of our favourite coffee machines overall.
£45 Avg £70
This is our expert's favourite Black Friday coffee machine deal
In terms of sheer value for money, nothing beats the De'Longhi Stilosa this Black Friday. This budget manual espresso machine picked up full marks in our review – we praised the quality of its coffee and the ease of use, among other things. It's now just £85 at Amazon.
£85 Avg £90
More coffee machine deals:
- Nespresso Vertuo Pop – was £99, now £57
- De’Longhi Dedica Style – avg £160, now £135
Vacuums & cleaning
This newly reviewed robovac is at a new low price
The Dreame Aqua10 Ultra Roller self-emptying robot vacuum is currently £849 at Amazon, down from an average of £1,257. The robovac picked up four stars in our full review – we praised its cleaning prowess and advanced feature set.
£849 Avg £1,257
More vacuum cleaner deals:
- Eufy Robovac E20 – avg £391, now £249
- Shark Stratos IZ420UKT – avg £321, now £239
Air fryers
The Ninja Foodi Dual Zone is under £150
Our favourite Ninja air fryer is currently £129 over at Ninja for Black Friday. Our expert Danielle Amato put it best: "when it comes to a perfect balance of price, features and capacity, I think the Foodi Dual Zone comes out on top."
£129 was £199
More air fryer deals:
- Tefal Easy Fry Dual Zone – avg £118, now £80
- Ninja DoubleStack XL – avg £227, now £188
Video doorbells
A loopy discount on a budget video doorbell
"This is – um – a pretty insane discount." These are the words used by our Head of Reviews Jonathan Bray to describe this crazy saving on the latest Blink Video Doorbell – it's currently a measly £30, down from an average of £76.
£30 Avg £76
More video doorbell deals:
- Ring Video Doorbell (Battery) – avg £88, now £40
- Tapo D235 – avg £91, now £80
The best Black Friday sleep & wellness deals
Mattresses
Don't miss Simba's Black Friday sale
Mattress deals aren't as common as they used to be, so don't miss this chance to pick up the Simba Hybrid Pro mattress (our favourite high-end mattress) for £899 in a double. That's a £300 saving versus its previous price.
£899 Was £1,199
More mattress deals:
- Origin Hybrid Mattress (Double) – was £477, now £341
- Silentnight Premier Inn 2.0 (Double) – was £749, now 674
Electric toothbrushes
Get the Oclean Flow for next to nothing this Black Friday
Pick up our favourite toothbrush for battery life for just £19 this Black Friday at Amazon. The Oclean Flow lasts 180 days on a single charge and comes loaded with a good range of brushing modes.
£19 Avg £26
Our favourite toothbrush overall is also on offer this Black Friday
The Suri 2.0 is the best electric toothbrush we've tested in some time, and right now it's £84 via Suri's website (down from £105). That's an uncommon discount on a good-looking toothbrush with a healthy 35-day battery life and great cleaning performance.
£84 Was £105
More electric toothbrush deals:
- Oral-B iO9 – avg £221, now £180
- Oral-B iO3 – avg £88, now £50
When is Black Friday 2025?
This year, Black Friday officially falls on Friday 28 November.
Amazon’s deals event formally began on Thursday 20 November, but other retailers started earlier – Very, Currys and John Lewis all launched their Black Friday deals events on or around Monday 3 November.
Where to find the best non-Amazon Black Friday deals
November is here, and Black Friday has well and truly begun. Every major retailer has launched its November sales event, and while we can’t promise that Amazon won’t match some of these discounts, retailers such as John Lewis price match with major competitors, so you should at least keep tabs on the discounts that catch your eye.
Here are some sample discounts to explore:
- John Lewis
- Very
- AO
Some of the biggest brands – such as Ninja, Dyson, Samsung and Shark – are also jumping aboard the Black Friday bandwagon, with hefty savings on everything from air fryers to gaming monitors. As always, we recommend you shop around fully before committing to a purchase – and don’t be hasty. You’ve got until 1 December, after all!
What is Cyber Monday and when is it?
Cyber Monday takes place on the Monday immediately after Black Friday and sees retailers offer even more discounts. In 2025, that day falls on Monday 1 December.
This represents your last chance to take advantage of the Black Friday bargains, so if you remember one single thing from this article, remember this: Cyber Monday – and the wider Black Friday deals period – ends at midnight on 1 December 2025.
How can I tell if a Black Friday deal is good?
At Expert Reviews, we use freely available tools such as CamelCamelCamel, Pricespy and Keepa to check the historic price data of every deal we assess. Wherever possible, we compare the current deal price to the recent all-time low and 12-month average to determine whether a deal is worth recommending – this guarantees that we don’t recommend artificially inflated discounts or discounts that were beaten earlier in the year (over Prime Day, for example).
If you want to do your own deal-sleuthing, these are the tools that we recommend you use – but you can also simply keep an eye on our site. We have the benefit of decades of experience a) covering deals events and b) testing the latest products, which we use to only recommend genuinely good deals on products we’ve tested and rated highly.
If we ever recommend a discount on a product that wasn’t rated highly, we’ll always explain why – usually, we feel that the price drop offsets any major reservations we had at the time of review.
Why are there so many Amazon deals?
We often find ourselves recommending Amazon deals more than any other retailer. There are two reasons for this: first is that price-tracking tools such as Keepa only work with Amazon, so we’re inclined to go with the place where we have the most visible data.
The second is simply that in our experience, Amazon will almost always match or improve upon deals offered by other retailers – so even though we don’t necessarily recommend solely shopping at Amazon, during a deals event it makes sense to go where the best discount is. This is our only motivation: to find the cheapest possible deal.
