These are the best TV deals I’ve unearthed on day four of the Amazon Spring Sale

Amazon’s deals event runs from 10 March to 16 March and brings offers on all manner of products, including big discounts on televisions
Written By
Updated on 13 March 2026

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On this page
  • We’ve tested over 25 TVs in the past 12 months, so we have a great idea of what makes a successful television, both in terms of performance and features
  • Our experts have covered countless deal events and keep a close eye on price fluctuations within the TV industry to spot diamond deals from duds.
  • The best Amazon Spring Sale TV deal we’ve seen so far is on the 55in Samsung QN80F, which has fallen to its lowest-ever price of £649.
  • If you want an ultra-immersive home cinema experience, the 77in LG C4 and 4.1-channel LG US40TR are available together for just £1,599.
  • At the other end of the size and price spectrum, the 32in Philips PFS6900, which has both Freely and Ambilight, is a real bargain at just £189.

It’s hard to believe we’re already in March, and even harder to believe that the Amazon Spring Sale is upon us again, bringing with it a whole bunch of TV deals.

Contrary to many of the product categories we cover at Expert Reviews, televisions are better value for money than ever. Thanks to technological advancements and the streamlining of manufacturing processes, supremely well-specified options are available for very reasonable prices.

The Amazon Spring Sale is typically one of the most prudent times to buy a new TV, with the retail giant cutting prices on sets at various price points from many of the big brands. Unlike Amazon Prime Day, the Spring Deal Days event is open to everyone; you don’t need to be a Prime subscriber or sign up for a free trial of the service to take advantage of the deals, though there are additional benefits to doing so.

This year, Amazon’s Spring Deal Days fall just before most manufacturers officially release their new ranges, meaning 2025 models have already received significant reductions since launch. John Archer and I have tested and reviewed over 25 TVs released in that period, and I’ve had the privilege of seeing countless more in action at events and showcases.

I’ve spent the past four days unearthing and analysing the TV deals dropped on Amazon, and have been a little underwhelmed with what I’ve found; most of the really sought-after models are conspicuously absent. Fingers crossed that changes as the event heads towards its conclusion at 11.59pm on Monday, 16 March. Still, there are some enticing offers out there, and I’ve listed my favourites below.

If you’ve got your eye on a deal that’s not listed here, I’ve also included some essential buying advice at the bottom of the page to highlight the things to consider and ensure you’re able to tell whether a “deal” is all it’s cracked up to be.

1. 77in LG C4: The best TV deal on a home cinema package

  • Amazon Spring Sale price: £1,599 | Check price at Amazon
  • Average price over the past 180 days: £2,452

Those going all-out to transform their home entertainment setup need to get a load of this stonking deal on LG’s C4 OLED. Granted, the TV is a couple of years old now, but it’s an absolute beauty, and we’re talking about the enormous 77in model here. Not only do you get a cracking TV capable of stunning 4K SDR and HDR performance and 4K/144Hz gaming, but you get a 4.1-channel speaker system comprising a soundbar, subwoofer and two rear speakers.

We’ve not tested the US40TR speaker package, but note that it doesn’t have the up-firing drivers required for truly convincing Dolby Atmos. However, its sub and rear channels will help it produce an immersive sonic experience better than just about any television. If I had room for a 77in TV at home, this is probably where my wages this month would be going.

View deal at Amazon

2. 55in Samsung QN80F: The best TV deal we’ve seen so far

I’ve not spotted a deal on the Samsung QN90F, which received our Best Buy award in March last year, but this offer on the slightly less advanced and cheaper QN80F is a cracker. It’s part of the brand’s Neo QLED range of TVs, which use a quantum dot filter and Mini LED backlight to deliver top-notch brightness along with pure, accurate colour performance, and it’s never been available for less than it is right now.

With support for refresh rates up to 144Hz, Dolby Atmos and AI Sound Pro, which optimises audio based on the time of content you’re watching, it’s well-equipped to serve gamers and film fans alike, and the Tizen OS means you’ve got an almost limitless pool of apps and streaming platforms at your fingertips.

View deal at Amazon

3. 65in Hisense E7N Pro: The best TV deal for gamers

This gaming-focused television cost £1,299 when it was released, but can now be had for under £500. Despite being a couple of years old, it’s got everything you need for current-gen gaming: two of its HDMI ports support 4K@144Hz, there’s support for Variable Refresh Rate, including AMD FreeSync Premium, Auto Low-Latency Mode (ALLM) and Hisense’s Game Bar, which provides access to important gaming info and customisation options.

Input lag was recorded at a respectable 13ms – low enough for all but the most hardcore competitive gamers – and picture quality is good despite the E7N Pro not hitting the kind of eye-searing brightness we’ve become accustomed to in the last year or so. This year’s U7Q Pro takes the E7N Pro’s gaming formula and elevates it with a Mini LED backlight, but that TV costs almost twice as much, so this 2024 model is a much better bet for the cash-conscious.

Read Stephen Withers’ Hisense E7N Pro review from July 2024 to find out more about why you should consider buying it during the Amazon Spring Sale

View deal at Amazon

4. 55in Amazon Fire TV Omni QLED: The best Amazon TV deal

Amazon launched an updated range of Fire TV sets in February, and we’re yet to test the new Omni QLED model, but we were big fans of the original. The 2026 version makes some notable improvements to boost performance. It has twice the number of dimming zones, is more than twice as bright (so it should hit around 1,000cd/m2 based on our measurements of the older model), and has a much faster processor, too.

This new Spring Sale price undercuts the introductory price (£480) the Omni QLED was going for last month, and is great value for a 55in QLED released so recently.

View deal at Amazon

5. 85in Sony Bravia 9: The best large TV deal

  • Amazon Spring Sale price: £3,319 | Check price at Amazon 
  • Average price over the past 180 days: £3,533
recommended

If you’re planning to go big during the Amazon Spring Sale, both in terms of screen size and expenditure, this Mini LED option from Sony should be top of your wishlist. According to our man John Archer, its visual and audio performance “rewrite the home cinema rulebook” for an LCD TV. Able to hit close to 3,000cd/m2 peak brightness, it’s an exceptional choice for those with bright rooms, but turn down the lights on movie night, and its imperious light control and exceptional colours turn any film a “jaw-dropping spectacle”.

John felt it was a little expensive for an LCD TV; at the time of his review, the 85in model cost £3,799. Now over £400 cheaper, it’s still going to put a hefty dent in your bank balance. However, this premium, super-sized option offers near-professional mastering monitor-levels of fidelity and is the kind of TV you’ll want to invite everyone you know around to enjoy.

Read John Archer’s Sony Bravia 9 review from November 2025 to find out more about why you should consider buying it during the Amazon Spring Sale

View deal at Amazon

6.43in Samsung Q7FA: The best cheap 4K TV deal

I bought a Samsung QLED TV on a Black Friday deal shortly after joining Expert Reviews, and it served me extremely well for several years before I decided to upgrade. And, I’ll let you in on a secret, I paid about three times as much for it as the Samsung Q7FA currently costs. That’s a reflection of how far TV tech has come in a short space of time, and what a relatively meagre amount of money now gets you.

The Q7FA is the entry point into Samsung’s quantum dot lineup, but includes a lot of what has helped the Korean brand secure the lion’s share of the TV market for two decades. You know you’re in safe hands – and have tons of content to choose from – with Samsung’s Tizen operating system, there’s AI optimisation for picture quality, 4K upscaling of lower-resolution sources and Object Tracking Sound Lite to steer audio around the screen. Will it blow you away like Samsung’s flagship TVs? Of course it won’t. But for under £300, it’s a very appealing choice from the “Most Recommended TV Brand” in our TV Brand of the Year Awards 2025.

View deal at Amazon

7. 32in Philips PFS6900: The best 1080p TV deal

The 1080p train left the station for me some years ago, but not everyone needs or wants a 4K television. There is still plenty of demand for small, smart FHD tellies like the 32in PFS6900 from Philips, and you’re spoilt for choice around the £200 mark. But two things set this TV apart from the majority of its competitors: Freely and Ambilight.

Those words just so happen to be two of my favourites in the TV world. Freely offers free access to all of the UK broadcast channels and catch-up services over your Wi-Fi connection, while Ambilight uses LEDs built into the rear of the TV to provide. It’s a winning combination, and, thanks to this Amazon Spring Sale discount, it’s a combo that costs under £190 for the first time.

View deal at Amazon

8. 50in Samsung The Frame: The best lifestyle TV deal

The Frame is the most popular lifestyle TV on the market, and last year’s 50in model is available for a lowest-ever price during the Spring Sale. With its virtually glare-free screen, picture frame design with customisable bezels and QLED filter to boost colour reproduction, it combines style with substance and looks amazing mounted on a wall.

It also includes a height-adjustable stand for those who don’t want to wall mount it, and Samsung’s Art Mode, which transforms it into a display for digital artwork, is on hand to give you that gallery vibe, however you choose to install it.

View deal at Amazon

9. 32in Hisense S5Q Deco: Best bedroom TV deal

The design of this little 1080p telly from Hisense is bound to divide opinion, but I rather like its curved edges, fluid central stand and white frame. It stands out in a world of often generic-looking televisions, and I can see it fitting into modern, artistic homes very nicely. Despite being a 1080p panel, there’s quantum dot technology to improve colour reproduction, along with support for Dolby Atmos, and both Google Assistant and Amazon Alexa are available for voice commands.

You’ve also got Freely on board to let you stream live and on-demand UK TV content over your Wi-Fi connection. This makes the S5 Deco a top option for those in search of a second-room TV that is eye-catching yet offers plenty of great content.

View deal at Amazon

10. 55in Toshiba QF5D: Best cheap 55in TV deal

If you’re looking for a sensibly sized TV and looking for the best pounds spent per inch of screen, this 4K QLED from Toshiba takes some beating. It’s not an expensive or fancy TV, but it has a quantum dot filter for richer colours and improved contrast, supports Dolby Vision, and delivers Dolby Atmos through a 2.1-channel audio system from Onkyo.

It’s also got Fire TV OS’s enormous range of apps and streaming platforms to draw on in terms of content, as well as Alexa voice controls via the remote. The Amazon Fire TV Omni QLED that’s higher up on this list has a big advantage over the QF5D in terms of brightness and picture quality as a result, but just look at that price: £269 for a 55in telly from an established brand is very tidy indeed.

View deal at Amazon

If you come across an Amazon Spring Sale offer that isn’t on this page, there are a few steps you can take to ensure you’re getting a good deal. Follow these handy tips to avoid buyer’s remorse:

  • Check when the TV was released: Big discounts can look very attractive, but if they’re on older, less desirable sets, the deal probably isn’t as good as it seems. Prices of TVs fall considerably when new models are released, so televisions that have been around for a couple of years are generally relatively inexpensive, regardless of the time of year, not just during the Amazon Spring Sale.
  • Check the panel technology being used: TVs are one of the more complicated purchases we make, as there are numerous specifications to consider. Panel type is perhaps the most important, as it will go a long way to determining the price and quality of the set. You can read about the key differences between the two premium panel technologies in our OLED vs Mini LED article, but as a rule of thumb, here’s a breakdown of what to look for:

OLED

  • Pros: Perfect blacks, infinite contrast, brilliant highlights, excellent viewing angles, supert-svelte designs
  • Cons: Lower full-screen brightness than Mini LED, best performance is in dark rooms, small danger of image retention, relatively pricey

Mini LED

  • Pros: Blazing full-screen brightness means performance doesn’t drop off as suddenly in well-lit rooms, no danger of image retention, cheaper than OLED
  • Cons: Less bright highlights, inferior viewing angles and black levels to OLED

QLED

  • Pros: Brighter, purer colours than basic LCD sets, wider colour gamut, available at a wide range of affordable prices
  • Cons: Lack the brightness and vibrance of OLED and Mini LED, thicker design than OLED, can suffer from blooming, viewing angles are typically limited

LCD LED

  • Pros: Cheap and very accessible
  • Cons: Picture quality isn’t going to set the world alight
  • Choose the operating system that works for you: Think of a TV OS as your main hub for accessing its various features and all the content you plan to consume. Some brands use proprietary operating systems, for example, Samsung (Tizen) and LG (webOS). Others, such as Panasonic and Philips, use third-party platforms like Fire TV and Google TV. The operating system you choose will largely come down to personal preference in terms of the streaming services supported, so check the telly you like the look of supports all your favourites!
  • Pick the right size: It’s impossible to ignore the fact that TVs are getting bigger and bigger, and that manufacturers are increasingly pushing their largest models. Consider what you can comfortably fit into your living space, what you can reasonably afford, and how far you’ll be sitting away from the screen. There’s no sense in buying an enormous TV if you’re so close that you can only see half of the screen.
  • Consider whether you’ll be using the TV for current-gen gaming: If you plan to play fast-paced modern games, pick a TV that supports at least 120Hz frame rates. You’ll also want to make sure it supports gaming features, including Auto Low-Latency Mode (ALLM), Variable Refresh Rate (VRR), and a game control hub.

Is it really an Amazon Spring Sale TV deal?

This applies to all Amazon Spring Sales deals, not just those on TVs; not every “discount” you see is what it’s cracked up to be. Retailers will always show the maximum possible discount, usually on the RRP, and often the price shown isn’t representative of recent prices. It might even be more expensive than it was a couple of weeks ago, for instance. This is, most of the time, pretty easy to check. We check a product’s price history on Amazon using CamelCamelCamel and Keepa before recommending it, and you can use these tools to do your own research and see how good or bad a TV deal really is.

Written By

Andy was appointed Tech Editor in 2024 following four years spent putting a huge range of products through their paces. Formerly a sports journalist at Greenways Publishing, he cut his tech teeth testing laptops before taking over as the site’s TV and audio expert. He’s cast his eye over more headphones and televisions than you can shake a stick at but has also reviewed football boots, handheld game consoles and just about everything in between. As well as testing, writing and editing, Andy covers product launches and key industry events in the UK and overseas.

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