These are the best TV deals I’ve unearthed on day one of the Amazon Spring Sale

Amazon’s latest deals event runs from 10 March to 16 March and brings offers on all manner of products, including some big discounts on televisions
Written By
Updated on 10 March 2026

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  • We’ve tested over 25 TVs in the past 12 months, so we have a great idea of what makes a successful television, both in terms of performance and features 
  • Our experts have covered countless deal events and keep a close eye on price fluctuations within the TV industry to spot diamond deals from duds.
  • The best TV deal of the Amazon Spring Sale we’ve seen so far is on the 55in Samsung QN80F, which has fallen to its lowest-ever price of £659.
  • Those going BIG should check out the Sony Bravia 9, the 85in model of which is available for £3,399, over £120 cheaper than usual.
  • At the other end of the size and price spectrum, the 32in Philips PFS6900, which has both Freely and Ambilight, is a real bargain at just £189.

It’s hard to believe we’re already in March, and even harder to believe that the Amazon Spring Sale is upon us again, bringing with it the best TV deals of the year to date.

Contrary to many of the product categories we cover at Expert Reviews, televisions are actually better value for money than ever. Thanks to advancements in technology and manufacturing processes becoming more streamlined, supremely well-specified options are available for very reasonable prices.

The Amazon Spring Sale is one of the most prudent times to buy a new TV, with the retail giant slashing prices on sets from all the big names. Unlike Amazon Prime Day, the Spring Deal Days event is open to everyone; you don’t need to be a Prime subscriber or sign up for a free trial of the service to take advantage of the deals, though there are additional benefits to doing so.

This year, Amazon’s Spring Deal Days fall just before most manufacturers officially release their new ranges, meaning 2025 models have already received significant reductions since launch. John Archer and I have tested and reviewed over 25 of the TVs released in that period, and I’ve had the privilege of seeing countless more in action at events and showcases.

I’m expecting TV deals on many of the sets I’ve been fortunate enough to get my beady eyes and grubby mits on between now and the end of the Amazon Spring Sale at 11.59pm on Monday, 16 March. So, you’ve got the best part of a week to make a selection and save yourself some money.

But what should you be looking out for, and how can you trust that what’s being touted as a blockbuster deal is really all it’s cracked up to be? That’s where I come in; I’ve pored through the long list of Amazon Spring Sale TV deals to highlight the best of them on this page. If you’re not even sure what you’re looking for, I’ve also included some essential buying advice at the bottom of the page to point you in the right direction.

1. 55in Samsung QN80F: The best TV deal we’ve seen so far

I’m yet to spot a deal on the Samsung QN90F that received our Best Buy award in March last year, but this offer on the slightly less advanced and cheaper QN80F is a cracker. It’s part of the brand’s Neo QLED range of TVs, which use a quantum dot filter and Mini LED backlight to deliver top-notch brightness along with pure, accurate colour performance, and it’s never been available for less than it is right now.

With support for refresh rates up to 144Hz, Dolby Atmos and AI Sound Pro, which optimises audio based on the time of content you’re watching, it’s well-equipped to serve gamers and film fans alike, and the Tizen OS means you’ve got an almost limitless pool of apps and streaming platforms at your fingertips.

Check deal at Amazon

2. 65in Hisense E7N Pro: The best TV deal for gamers

This gaming-focused television cost £1,299 when it was released, but can now be had for under £500. Despite being a couple of years old, it’s got everything you need for current-gen gaming: two of its HDMI ports support 4K@144Hz, there’s support for Variable Refresh Rate, including AMD FreeSync Premium, Auto Low-Latency Mode (ALLM) and Hisense’s Game Bar, which provides access to important gaming info and customisation options.

Input lag was recorded at a respectable 13ms – low enough for all but the most hardcore competitive gamers – and picture quality is good despite the E7N Pro not hitting the kind of eye-searing brightness we’ve become accustomed to in the last year or so. This year’s U7Q Pro takes the E7N Pro’s gaming formula and elevates it with a Mini LED backlight, but that TV costs almost twice as much, so this 2024 model is a much better bet for the cash-conscious.

Read Stephen Withers’ Hisense E7N Pro review from July 2024 to find out more about why you should consider buying it during the Amazon Spring Sale

Check deal at Amazon

3. 85in Sony Bravia 9: The best large TV deal

  • Amazon Spring Sale price: £3,399 | Check price at Amazon 
  • Average price over the past 180 days: £3,533

If you’re planning to go big during the Amazon Spring Sale, both in terms of screen size and expenditure, this Mini LED option from Sony should be top of your wishlist. According to our man John Archer, its visual and audio performance “rewrite the home cinema rulebook” for an LCD TV. Able to hit close to 3,000cd/m2 peak brightness, it’s an exceptional choice for those with bright rooms, but turn down the lights on movie night, and its imperious light control and exceptional colours turn any film a “jaw-dropping spectacle”.

John felt it was a little expensive for an LCD TV when the 85in model cost £3,799. Now £400 cheaper, it’s still going to put a hefty dent in your bank balance, but this premium, super-sized option offers near-professional mastering monitor levels of fidelity and is the kind of TV you’ll invite all of your mates, family AND neighbours around to enjoy.

Read John Archer’s Sony Bravia 9 review from November 2025 to find out more about why you should consider buying it during the Amazon Spring Sale

Check deal at Amazon

4.43in Samsung Q7FA: The best cheap 4K TV deal

I bought a Samsung QLED TV on a Black Friday deal shortly after joining Expert Reviews, and it served me extremely well for several years before I decided to upgrade. And, I’ll let you in on a secret, I paid about three times as much for it as the Samsung Q7FA currently costs. That’s a reflection of how far TV tech has come in a short space of time, and what a relatively meagre amount of money now gets you.

The Q7FA is the entry point into Samsung’s quantum dot lineup, but includes a lot of what has helped the Korean brand secure the lion’s share of the TV market for two decades. You know you’re in safe hands – and have tons of content to choose from – with Samsung’s Tizen operating system, there’s AI optimisation for picture quality, 4K upscaling of lower-resolution sources and Object Tracking Sound Lite to steer audio around the screen. Will it blow you away like Samsung’s flagship TVs? Of course it won’t. But for under £300, it’s a very appealing choice from the “Most Recommended TV Brand” in our TV Brand of the Year Awards 2025.

Check deal at Amazon

5. 32in Philips PFS6900: The best 1080p deal

The 1080p train left the station for me some years ago, but not everyone needs or wants a 4K television. There is still plenty of demand for small, smart FHD tellies like the 32in PFS6900 from Philips, and you’re spoilt for choice around the £200 mark. But two things set this TV apart from the majority of its competitors: Freely and Ambilight.

Those words just so happen to be two of my favourites in the TV world. Freely offers free access to all of the UK broadcast channels and catch-up services over your Wi-Fi connection, while Ambilight uses LEDs built into the rear of the TV to provide. It’s a winning combination, and, thanks to this Amazon Spring Sale discount, it’s a combo that costs under £190 for the first time.

Check deal at Amazon

If you come across an Amazon Spring Sale offer that isn’t on this page, there are a few steps you can take to ensure you’re getting a good deal. Follow these handy tips to avoid buyer’s remorse:

  • Check when the TV was released: Big discounts can look very attractive, but if they’re on older, less desirable sets, the deal probably isn’t as good as it seems. Prices of TVs fall considerably when new models are released, so televisions that have been around for a couple of years are generally relatively inexpensive, regardless of the time of year, not just during the Amazon Spring Sale.
  • Check the panel technology being used: TVs are one of the more complicated purchases we make, as there are numerous specifications to consider. Panel type is perhaps the most important, as it will go a long way to determining the price and quality of the set. You can read about the key differences between the two premium panel technologies in our OLED vs Mini LED article, but as a rule of thumb, here’s a breakdown of what to look for:

OLED

  • Pros: Perfect blacks, infinite contrast, brilliant highlights, excellent viewing angles, supert-svelte designs
  • Cons: Lower full-screen brightness than Mini LED, best performance is in dark rooms, small danger of image retention, relatively pricey

Mini LED

  • Pros: Blazing full-screen brightness means performance doesn’t drop off as suddenly in well-lit rooms, no danger of image retention, cheaper than OLED
  • Cons: Less bright highlights, inferior viewing angles and black levels to OLED

QLED

  • Pros: Brighter, purer colours than basic LCD sets, wider colour gamut, available at a wide range of affordable prices
  • Cons: Lack the brightness and vibrance of OLED and Mini LED, thicker design than OLED, can suffer from blooming, viewing angles are typically limited

LCD LED

  • Pros: Cheap and very accessible
  • Cons: Picture quality isn’t going to set the world alight
  • Choose the operating system that works for you: Think of a TV OS as your main hub for accessing its various features and all the content you plan to consume. Some brands use proprietary operating systems, for example, Samsung (Tizen) and LG (webOS). Others, such as Panasonic and Philips, use third-party platforms like Fire TV and Google TV. The operating system you choose will largely come down to personal preference in terms of the streaming services supported, so check the telly you like the look of supports all your favourites!
  • Pick the right size: It’s impossible to ignore the fact that TVs are getting bigger and bigger, and that manufacturers are increasingly pushing their largest models. Consider what you can comfortably fit into your living space, what you can reasonably afford, and how far you’ll be sitting away from the screen. There’s no sense in buying an enormous TV if you’re so close that you can only see half of the screen.
  • Consider whether you’ll be using the TV for current-gen gaming: If you will, ensure you pick a TV that supports high-frame-rate gaming. This means a panel capable of 120Hz, or if you play on PC, 144Hz and above. You’ll also want to check whether it supports important gaming features, including Auto Low-Latency Mode (ALLM), Variable Refresh Rate (VRR), and some form of game control hub.

Is it really an Amazon Spring Sale TV deal?

This applies to all Amazon Spring Sales deals, not just those on TVs; not every “discount” you see is what it’s cracked up to be. Retailers will always show the maximum possible discount, usually on the RRP, and often the price shown isn’t representative of recent prices. It might even be more expensive than it was a couple of weeks ago, for instance. This is, most of the time, pretty easy to check. We check a product’s price history on Amazon using CamelCamelCamel and Keepa before recommending it, and you can use these tools to do your own research and see how good or bad a TV deal really is.

Written By

Andy was appointed Tech Editor in 2024 following four years spent putting a huge range of products through their paces. Formerly a sports journalist at Greenways Publishing, he cut his tech teeth testing laptops before taking over as the site’s TV and audio expert. He’s cast his eye over more headphones and televisions than you can shake a stick at but has also reviewed football boots, handheld game consoles and just about everything in between. As well as testing, writing and editing, Andy covers product launches and key industry events in the UK and overseas.

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